by Eco-Promo Editor | Apr 8, 2025 | Blog
Blog 35 Looking at the five Rs of promotional products Reach, Reaction, Recall, Resonance and Repeated exposure: · Reach – 89% of consumers have received a promotional product in the last six months. · Reaction – 79% of these researched the brand and 83% said they...
by Eco-Promo Editor | Apr 8, 2025 | Blog
Sustainable Promo Items for Effective Marketing Brands striving for sustainability will agree that eco-friendly promotional items can powerfully showcase values. This article details how to source and leverage sustainable swag to captivate audiences while minimizing...
by Eco-Promo Editor | Apr 8, 2025 | Blog
The Role of Promotional Marketing in Climate Action With COP28 UAE , and the Advertising Standard Authority’s (UK) Five-year strategy placing a spotlight on ‘Planet ‘, we stand at a critical juncture in time for sustainability awareness and action. This presents a...
by Eco-Promo Editor | Apr 8, 2025 | Blog
Ethical Marketing: Ethical Consumerism and its Impact Principles that drive sustainable and ethical B2B marketing Several key principles drive both sustainable and ethical marketing, weaving them into a unified force for responsible business practices. Here are some...
by Eco-Promo Editor | Apr 8, 2025 | Blog
Sustainability and Ethical Marketing for a Greener B2B in 2024 “Growth Marketing Amplified; Sales Prospecting Simplified.” The clock is ticking on our planet, and for businesses, the time for sustainable action is now. For years, environmental responsibility has been...